Creative Director, Gary Chard, has three decades of experience creating exciting interior spaces. Our approach involves more than superficial decoration. While well-considered aesthetics remain at the heart of our work, we believe effortless functionality is just as important to an environment’s impact and enjoyment.
Projects are guided by a consistent methodology: thorough research, interaction, feedback, collaboration and strategic design delivering sustainable and engaging outcomes that are always innovative and timeless. Much of our work is event based, so we are experts in interpreting and translating brands into 3D experiences.
CHARD has worked closely with the Australian Open for 15 years, bringing their corporate hospitality spaces to life. We consider everything the guest sees, smells and hears, to create immersive, fully engaging spaces. The ten pop up corporate spaces at this years Australian Open ranged from exclusive VIP experiences to large restaurants accessible to the public.
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WEST AUSTRALIAN OPERA
Ghost Light Campaign 2020
West Australian Opera (WAO) is the principal opera company of Western Australia and is a resident company at His Majesty’s Theatre Perth. In response to COVID 19 West Australian Opera developed a range of online activities while the theatre was closed.
CHARD developed a custom logotype to spearhead the new campaign. The concept is based around a ghost light –which is usually left on the stage when the theatre is unoccupied and would otherwise be completely dark.
Client: West Australian Opera