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FOUNDERS CLUB
Australian Open 2019
Guests make a significant investment to Tennis Australia to gain access to this exclusive space.
Guests are high net worth clients, generally from large Australian companies and are often well known. They expect the best and are accustomed to enjoying luxurious surrounds, where their every whim is catered for. The Founders Club at Australian Open is a 420 square metre space catering to 100 high profile guests. The Club incorporates a lounge area, a bar and a fully functioning restaurant.
CHARD International developed the conceptual framework for the Founders Club when it was first established in 2017 and the identity of the room has evolved steadily since that time. The design explores the concept of exclusivity and the mystery surrounding this concept. Extremely high standards of manufacture, deep rich colours, plush fabrics and strategically managed lighting are considered critical to the success of this luxury brand. CHARD work diligently to ensure that guests feel privileged to be a part of the experience.
Just as light draws attention to detail, shadow can instil silence creating awe inspiring mystery. Here in the Founders Club filtered daylight and sculptural illuminations bring drama and create a treasury of shadows.
Client: Tennis Australia
Build: Flipside Creative
Photographer: Armelle Habib
Furniture: Dann Event Hire and Harry the Hirer
Planting: Nathan Burkett Design
